I don't have to watch the new Ghostbusters Movie.
If Pepsi were to release a new Grape-flavoured cola tomorrow, the secret of being a consumer is: I wouldn't have to buy it if I didn't want to. It doesn't mean I hate Pepsi, it doesn't mean I'm anti-grape or a misogynist. I might just literally not be thirsty, or prefer any other alternative I'm presented with at that moment, or just not want to.
As a fan of movies, it behooves us to have an opinion on movies; and it also seems to suggest we should watch every movie that is released so that we can have an opinion on it. But that's a moronic notion: none of us are obligated to watch a movie just because some company releases one, regardless of how much they want us to, or to be part of a group, or contribute to a discussion.
At its purest this is a purely financial transaction. Sony has had multiple trailers, posters, featurettes, a song release, interviews and a promotional circus to make me want to watch this movie. That's their 'invitation to treat'. After that, I can read the reviews if I'm still not sure, talk to the people who've seen it, and then decide whether this is the kind of thing I'm into. And the answer is I think not.
And I don't have to say why, because it's literally my money, and I can literally decide to do what I want to with it.
The thing is, for $1 probably WOULD buy a grape-flavoured Pepsi, because I could take a single sip, and then throw it away if it ends up tasting as disgusting as it sounds, and not feel too bad about the wasted money. But for (say) $20 for a movie ticket, add parking add popcorn add whatever else, Sony has not yet convinced me. Is that important? Probably not - I'm still not entirely sure who this movie is made for, and under those circumstances I usually conclude that it's not made for me. Which is totally fine : Jem and the Holograms wasn't made for me either, and I missed that too.
I certainly have no big fear of Ghostbusters (2016) destroying my childhood memories of the original (Ghostbusters II already did that if I'm honest), and I like Paul Feig and I like Melissa McCarthy and Kristen Wiig. I don't wish them any more malice than I wish any other franchise-aspiring cash grab whose supporters (?) and marketing (?) and even in-movie references (?) subtly suggests I'm a woman-hating asshole if I don't see it.
Which is funny since so few softdrinks are sold with the slogan "you're a f**king woman-hating a55hole if you don't drink this", but if they were, and the can looked realy cool and didn't cost $20.....
But I've watched the trailers, I've read the reviews, and I've concluded my money could be better spent elsewhere. On trivial crap that Sony probably wouldn't aprove of, but I don't care.
Why write this article? To remind people (including me) that the contents of their wallets are theirs to do with as they (I) want. You don't have to watch a movie just so you can have an opinion on it. Watch a movie you think you'll enjoy, or learn something from. If that's Ghostbusters (2016), certainly let it be that. If I start reading really good reviews, or if Charlize Theron selects it as the movie for our date night, or I can watch it over the shoulder of somebody on the train in a couple of months ago... then sure. I'll change my mind!
But otherwise, don't tell me what to watch.